Privacy Policy
FNL Agency Inc.
DBA Funnel+Ladder
Last Updated: January 2, 2025
Introduction
FNL Agency DBA Funnel+Ladder Company ("Company," "we," "us," or "our") is committed to protecting your privacy and ensuring lawful, fair, and transparent collection and use of your personal information. This Privacy Policy governs how we collect, use, share, and protect your personal information when you use our services, website, software, and marketing communications (collectively, the "Services").
This policy applies to all visitors, users, and customers who access or use our Services. If you do not agree with this Privacy Policy, please do not use our Services. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.
Privacy Officer and Accountability
In accordance with Canadian privacy legislation, we have designated [Privacy Officer Name] as our Privacy Officer, who is responsible for ensuring our compliance with all applicable privacy laws. Our Privacy Officer can be reached at [email protected].
Information We Collect
Personal Information
We may collect the following types of personal information:
Contact Information:
Name, email address, phone number (including mobile phone numbers)
Mailing address and billing address
Business name and title
Communications Data:
Records of your communications with us (emails, phone calls, text messages)
Your responses to surveys, forms, and feedback requests
Marketing preferences and communication history
Transaction Information:
Payment information and billing details
Purchase history and service usage
Account credentials and authentication information
Technical Information:
IP address, browser type, and device information
Website usage data and analytics
Cookies and similar tracking technologies
How We Collect Information
We collect personal information through various means:
Direct collection when you voluntarily provide it (forms, registrations, purchases)
Automated collection through our website and Services
Third-party sources when legally permitted
During phone calls, SMS communications, and email exchanges.
How We Use Your Information
We use your personal information for the following purposes:
Service Delivery:
Providing and maintaining our Services
Processing transactions and managing your account
Responding to your inquiries and providing customer support
Delivering products and services you have requested
Marketing and Communications:
Sending promotional materials, newsletters, and marketing communications
Conducting market research and analyzing customer preferences
Personalizing your experience with our Services
Managing your communication preferences and opt-in/opt-out requests
Business Operations:
Fulfilling legal and regulatory obligations
Protecting our rights and interests
Improving our Services and developing new offerings
Conducting internal analytics and reporting
We process your personal information based on your consent, our legitimate business interests, contractual necessity, or legal obligations. For EU residents, we comply with the legal bases for processing under the GDPR.
SMS Marketing and Communications
Consent and Opt-In
By providing your mobile phone number and consenting to receive text messages from us, you expressly agree to receive:
Transactional messages related to your account and services
Promotional and marketing messages about our products and services
Service updates and important notifications
Your consent is voluntary, and you may withdraw it at any time
Opt-Out Mechanisms
You can opt out of receiving SMS messages at any time by:
Replying "STOP," "QUIT," "CANCEL," "UNSUBSCRIBE," or "END" to any message
Contacting us directly at [email protected] or +1-778-400-8595
Using any other reasonable means to communicate your opt-out request
We will process your opt-out request within a reasonable time, typically within 10 business days. Message and data rates may apply.
Compliance with CASL and TCPA
Our SMS marketing practices comply with:
Canada's Anti-Spam Legislation (CASL)
The Telephone Consumer Protection Act (TCPA) in the United States
Provincial privacy laws in British Columbia and other applicable jurisdictions
Information Sharing and Disclosure
No Sharing for Marketing Purposes
We do not sell, rent, trade, or share your personal information, including mobile phone numbers, with third parties for marketing or promotional purposes. This commitment is fundamental to our privacy practices and A2P 10DLC compliance.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Limited Sharing Circumstances
We may share your personal information only in the following specific circumstances:
Service Providers:
With trusted third-party service providers who assist in our business operations under strict confidentiality agreements
These providers are contractually obligated to protect your information and use it only for specified purposes
Legal Requirements:
When required by law, court order, or government regulation
To comply with legal processes or respond to lawful requests from public authorities
To protect our rights, property, safety, or that of our users or the public
Business Transfers:
In connection with a merger, acquisition, or sale of assets (with prior notice to affected individuals)
During due diligence processes (under appropriate confidentiality protections)
All data sharing is conducted in accordance with applicable privacy laws and with appropriate safeguards in place.
Data Security and Protection
We implement comprehensive security measures to protect your personal information:
Technical Safeguards:
Industry-standard encryption for data transmission and storage
Secure servers and network infrastructure
Regular security assessments and updates
Access controls and authentication systems
Administrative Safeguards:
Employee training on privacy and security practices
Strict access controls based on business need-to-know
Regular policy reviews and updates
Incident response procedures
Physical Safeguards:
Secure facilities and restricted access areas
Proper disposal of physical documents containing personal information
Despite our security measures, no system is completely secure. We cannot guarantee absolute security of your personal information transmitted electronically.
Data Retention
We retain personal information only as long as necessary to fulfill the purposes for which it was collected:
Account Information: Until account closure plus 2 years for business records
Marketing Communications Data: Until withdrawal of consent plus 1 year
Transaction Records: 7 years for business and tax purposes
Website Analytics: Maximum of 26 months
SMS Opt-in Data: Until consent is withdrawn plus required retention period
Personal information is securely deleted or anonymized when retention periods expire. We regularly review our retention practices to ensure compliance with applicable laws.
Your Privacy Rights
Canadian Residents
Under PIPEDA and BC PIPA, you have the right to:
Access your personal information in our possession
Request correction of inaccurate or incomplete information
Withdraw consent for future collection, use, or disclosure
File a complaint with the Privacy Commissioner of Canada or BC
Request information about our privacy practices and policies
California Residents
Under the CCPA, California residents have additional rights:
Right to Know: Request information about personal data collected, used, or shared
Right to Delete: Request deletion of personal information
Right to Correct: Request correction of inaccurate personal information
Right to Opt-Out: Opt out of the sale or sharing of personal information
Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
Exercising Your Rights
To exercise any of these rights, contact us at:
Email: [email protected]
Phone: +1-778-400-8595
Mail: FNL Agency DBA Funnel+Ladder, 1050-206 Park Blvd., Victoria, BC, Canada V8V2T4
We will respond to your request within the timeframes required by applicable law, typically within 30 days
Cookies and Tracking Technologies
We use cookies and similar technologies to:
Enhance your browsing experience
Analyze website usage and performance
Deliver personalized content and advertisements
Remember your preferences and settings
You can control cookies through your browser settings, but disabling cookies may limit certain website functionality. For more information about our cookie practices, please see our Cookie Policy.
International Data Transfers
Your personal information may be stored and processed in any country where we or our service providers maintain facilities. When we transfer personal information internationally, we implement appropriate safeguards to protect your information in accordance with applicable privacy laws.
Children's Privacy
Our Services are not intended for individuals under 13 years of age (or equivalent age in your jurisdiction). We do not knowingly collect personal information from children. If we learn that we have collected information from a child without proper consent, we will delete that information promptly.
Updates to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or business operations. We will notify you of material changes by:
Posting the updated policy on our website
Sending notice via email or SMS to registered users
Providing prominent notice on our Services
Your continued use of our Services after changes become effective constitutes acceptance of the updated Privacy Policy.
For Canadian Residents: You may also file a complaint with the Privacy Commissioner of Canada at www.priv.gc.ca or the Office of the Information and Privacy Commissioner for British Columbia at www.oipc.bc.ca.
or California Residents: You may contact the California Attorney General's Office regarding CCPA compliance at oag.ca.gov.
Contact Information
For questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
FNL Agency DBA Funnel+Ladder
Privacy Officer: Ryan Sawatzky
Address: 1050-206 Park Blvd. Victoria, BC, Canada V8V2T4
Email: [email protected]
Phone: +1-778-400-8595
Website: www.FunnelandLadder.com
Effective Date: This Privacy Policy is effective as of January 2, 2025, and applies to all personal information collected on or after this date.
Copyright @ 2025 FNL AGENCY
Registered Office Address: 1050-206 Park Blvd, Victoria BC Canada V8V 2T4
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